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Innovation
Why Millennials and Gen Z Are Choosing Boutique Studios Over Traditional Gyms
October 13, 2025
In recent years, fitness habits and consumption have shifted significantly: Millennials and Gen Z are turning away from traditional gyms…
Pilates: Past, Present, and Future – A Conversation with CEO Jonathan Fisher
August 6, 2025
We sat down with CEO Jonathan Fisher to talk about where his Pilates journey started, what the industry has been…
TRIB3 B.I.G. – Industry Insights by Jonathan Fisher
March 30, 2025
TRIB3, the boutique fitness franchise that aims to redefine HIIT, expands into a new vertical – as it launches two…