Step 1: Welcome call
You walk us through your facility, member profile, and goals. We give you a clear picture of what the integration looks like, and what it returns.
PILAT3S is a plug-and-play Dynamic Reformer Pilates concept that integrates directly into your existing facility. With non integration and operational complexity, you have access to a premium, tech-powered experience that fills your studio, re-engages your members, and opens a high-margin revenue stream.
About us80-90%+
Class occupancy
across B.I.G. partners
15-20%
Membership
penetration rate
70-100%
ROCE reported by
operator partners
€80-120k
Total investment for a B.I.G. integration
The Boutique-in-Gym model is built for operators who want to elevate their offering without the complexity of a standalone build. You provide the studio space. We bring the brand, the technology, the methodology, and the ongoing support.
Single site B.I.G.
One integration, one location. Add a proven boutique concept to your existing facility with low capital outlay and high member impact. The simplest way to start.
Framework agreement
Rolling out across your network? A structured, long-term licensing solution for chains and hospitality groups. Consistent brand delivery at scale, with full operational support at every site.
The B.I.G. model works best in the right envrironment with the right operator behind it. Here’s what strong
You already have a member base, a footprint, and an understanding of what your audience wants. You're not building from scratch, you're upgrading the value of your business.
A B.I.G. integration requires a defined studio are within your facility. It doesn’t need to be large - but it needs to be dedicated. Our team will assess and advise on what works for your space.
Whether your members are plateauing, class schedules are saturating, or you simply want a high-value addition —PILAT3S is a proven tool for re-engaging your base and increasing spend per member.
The B.I.G. model is the most capital-efficient way to bring PILAT3S into your network. You will experience the ease of integration and high value results in the months that follow.
You're not here to build a Pilates concept from scratch. You want a ready to run system that arrives with the brand, the technology, the training, and the marketing. That's exactly what B.I.G. delivers.

No commitment. No pressure. Just an honest conversation to find out whether PILAT3S is the right fit for you, and whether you're the right fit for us. Fill in your details and we'll be in touch within 48 hours.
We’ve done this across multiple operators, countries, and facility types. The process is structured, fast, and designed to minimise disruption to your operations.
“We didn’t want to build just another Pilates concept — we wanted to scale a winning model from day one. PILAT3S stood out by solving the industry’s biggest bottlenecks: instructor availability, operational complexity, and cost efficiency. It gives us the ability to move fast, execute at scale, and deliver a consistent premium experience across Switzerland.”
THE DECISION
Let’s Go Fitness didn’t just add a Pilates offering — they acquired the exclusive rights to develop PILAT3S across the entire Swiss market. The agreement commits to at least 20 studios over the first five years, with additional boutique in-gym locations across their existing network. The first studio in Lausanne will also serve as a regional certification center, anchoring PILAT3S as a long-term infrastructure play, not a short-term add-on.
Exclusive area development
Standalone + B.I.G. rollout
20 studios in 5 years
Lausanne launch with cert centre
WHY IT WORKED
Plug-and-play
Tech-enhanced delivery reduces instructor dependency and simplifies operations at scale. Consistency across every location from day one.
NETWORK PERFORMANCE
80–90%
Class occupancy across operator partners including Gymbox, Fitness First and Holmes Place. 15–20% membership penetration.
RETURN PROFILE
70% avg ROI
Breakeven within 3–6 months. Payback period of 24–36 months. ROCE of 70–100% reported by B.I.G. partners.
ALSO PARTNERING WITH PILAT3S